Ladies and gentlemen,
We are delighted to announce you the conclusion of the client vote phase for “Refresh your Summer”. It’s just the first contest, but we received many interesting proposal and original ideas, thanks to everybody! Good start.
Well, no more chatting! And the winner are……
3° PRIZE – GOOD ICE-CREAM AWARD
Client evaluation: Interesting solution. Cheap to put into production, because it’s based on existent technologies, it originally combines traditional elements. This innovative concept introduces a stick made of a corn-based biodegradable material you can use as a straw too. The strong point is the double value of the product: an ice cream you can eat or drink. Clear and basic presentation. Nice job, mefsnef!
2° PRIZE – YUMMY ICE-CREAM AWARD
Client evaluation: Complete idea project. Giuliabavagnoli presented all the main features: outside shapes, inside flavours, different styles of stick and the product promotion. It’s interesting to see how the stick has been trasformed into a toy, increasing customer satisfaction and reducing waste. Considering the project feasibility, there are a couple of doubts about the high production wastage and how comfortable is eating the ice cream. Nice graphic presentation.
1° PRIZE – SBAV ICE-CREAM AWARD
Client evaluation: Very good idea. “Ice Freak” introduces a new way in consuming ice cream, mixing the cone to the stick-ice cream. It plays with product shape and colors, draws on different and contrasting foods and fruits, creating a surprising effect. Interesting concept, well-presented and clear, even if displayed in a single slide. Awesome, Camboosa!
Go to the awards page. Let’s keep in touch, the next contest is coming soon….
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